The Image: A Guide to Pseudo-events in America  

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The Image: A Guide to Pseudo-events in America (1961) is a book by Daniel J. Boorstin.

The term pseudo-event was coined by the theorist and historian Daniel J. Boorstin in his 1961 book The Image: A Guide to Pseudo-events in America:

“The celebration is held, photographs are taken, the occasion is widely reported”.

In recognizing the differences between a pseudo-event and a spontaneous event, Boorstin states characteristics of a pseudo-event in his book titled "Hidden History." He says that pseudo events are: dramatic, planned, repeatable, costly, intellectually planned, social, cause other pseudo-events, and that one must know about it to be considered "informed".

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