Alan Kirby  

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In 2006 the British scholar Alan Kirby formulated an entirely pessimistic socio-cultural assessment of post-postmodernism that he calls “pseudo-modernism.” Kirby associates pseudo-modernism with the triteness and shallowness resulting from the instantaneous, direct, and superficial participation in culture made possible by the internet, mobile phones, interactive television and similar means: “In pseudo-modernism one phones, clicks, presses, surfs, chooses, moves, downloads.”[1] Pseudo-modernism’s “typical intellectual states” are furthermore described as being “ignorance, fanaticism and anxiety” and it is said to produce a “trance-like state” in those participating in it. The net result of this media-induced shallowness and instantaneous participation in trivial events is a “silent autism” superseding “the neurosis of modernism and the narcissism of postmodernism.“ Kirby sees no aesthetically valuable works coming out of “pseudo-modernism.” As examples of its triteness he cites reality TV, interactive news programs, “the drivel found […] on some Wikipedia pages,” docu-soaps, and the essayistic cinema of Michael Moore or Morgan Spurlock.[2]



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