Aunt Jemima  

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Aunt Jemima is a brand of pancake mix, syrup, and other breakfast foods. The Aunt Jemima pancake mix debuted in 1889, the first ready-mix. By 1915 it had become one of the most recognized brands in US history, and changed US trademark law. It is currently owned by the Quaker Oats Company of Chicago, a subsidiary of PepsiCo.

The Aunt Jemima character is based on the enslaved "Mammy" archetype. On June 17, 2020, following the killing of George Floyd and subsequent protests, Quaker Oats announced that the Aunt Jemima brand would be rebranded "to make progress toward racial equality."



Unless indicated otherwise, the text in this article is either based on Wikipedia article "Aunt Jemima" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on research by Jahsonic and friends. See Art and Popular Culture's copyright notice.

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