Business
From The Art and Popular Culture Encyclopedia
"Enter the London Stock Exchange, that place more respectable than many a court. You will see the deputies of all nations gathered there for the service of mankind. There the Jew, the Mohammedan, and the Christian deal with each other as if they were of the same religion, and give the name of infidel only to those who go bankrupt; there, the Presbyterian trusts the Anabaptist, and the Anglican honors the Quaker's promise. On leaving these peaceful and free assemblies, some go to the synagogue, others to drink; this one goes to be baptized . . ; that one has his foreskin cut off and the Hebrew words mumbled over the child which he does not understand; others go to their church to await the inspiration of God, their hats on their heads, and all are content [...]"--Letters on the English (1734) by Voltaire |
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In economics, business is the social science of managing people to organize and maintain collective productivity toward accomplishing particular creative and productive goals, usually to generate profit.
Lifestyles
In business, "Lifestyles" provide a means of targeting consumers as advertisers and marketers endeavor to match consumer aspirations with products. Lifestyles refer to patterns in which people live, spend time and money. These patterns reflect by demographical factors (the habits, attitudes, tastes, moral standards, economic level and so on… that together constitute the mode of living of an individual or group); that include things such as the individual’s activities in addition to their interests. As a construct that helps consumers interact with their worlds, lifestyles are a subject to change every time. Consumer behaviour research uses lifestyle data to determine which consumers by products.
See also