Cartouche (design)
From The Art and Popular Culture Encyclopedia
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A cartouche (also cartouch) is an oval or oblong design with a slightly convex surface, typically edged with ornamental scrollwork. It is used to hold a painted or low relief design.
In Early Modern design, since the early 16th century, the cartouche is a scrolling frame device, derived originally from Italian cartoccia. Such cartouches are characteristically stretched, pierced and scrolling . Another cartouche figures prominently in the title page of Giorgio Vasari's Lives, framing a minor vignette with a device of pierced and scrolling papery cartoccia.
The engraved trade card of the London clockmaker Percy Webster shows a vignette of the shop in a scrolling cartouche frame of Rococo design that is composed entirely of scrolling devices.
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