Chico Marx
From The Art and Popular Culture Encyclopedia
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Leonard Marx, known as Chico, (March 22, 1887 – October 11, 1961) was one of the Marx Brothers.
He was originally nicknamed Chicko due to his reputation as a ladies man, or a "chicken chaser" in the popular slang of the day. A typesetter accidentally dropped the "k" in his name and it became Chico. It was still pronounced "Chick-o" although those who were unaware of its origin tended to pronounce it "Cheek-o". Radio recordings from the 1940s exist where announcers and fellow actors mispronounce the nickname, but Chico apparently felt it was unnecessary to correct them. As late as the 1950s, even Groucho used the wrong pronunciation for comedic effect. A guest on You Bet Your Life told the quizmaster she came from Chico, California and Groucho responded that he had a brother named "Cheek-oh." (Chico can sometimes be spotted in cutaways to the studio audience, out of character and costume.)