Chrysler Airflow
From The Art and Popular Culture Encyclopedia
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The Chrysler Airflow was an automobile produced by the Chrysler Corporation from 1934 to 1937. The Airflow was the first full-size American production car to use streamlining as a basis for building a sleeker automobile, one less susceptible to air resistance. Chrysler made the first effort at a fundamental change in automotive design with the Chrysler Airflow, which ultimately represented one of the most serious miscalculations in automotive history.
Art
The Airflow was the inspiration for Claes Oldenburg's print/sculpture "Profile Airflow," featuring a lithograph of the car beneath a superimposed aquamarine resin relief. The initial resin in the initial printing faded to an olive green color and was thus recalled by Claes Oldenburg and Gemini G.E.L., the printmaking studio which fabricated "Profile Airflow".
"Profile Airflow" is especially significant because it revolutionized the idea of a print, expanding it to include serialized sculpture.