Distribution (marketing)
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Product distribution (or place) is one of the four elements of the marketing mix. An organization or set of organizations (go-between) involved in the process of making a product or service available for use or consumption by a consumer or business user.
The other three parts of the marketing mix are product, pricing, and promotion.
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See also
- Lists of distribution companies
- Agricultural marketing
- All commodity volume
- Cargo
- Channel Value Proposition
- Document automation in supply chain management and logistics
- Extended Enterprise
- Good distribution practice (GDP)
- Liquid logistics
- Logistics
- Marketing
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