Social marketing
From The Art and Popular Culture Encyclopedia
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Social marketing is the use of marketing theory, skills and practices to achieve social change.
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See also
- Agenda-setting theory
- Cause-related marketing
- Development communication
- Financial literacy
- Health promotion
- Jay Winsten
- Media intelligence
- The Tipping Point
Unless indicated otherwise, the text in this article is either based on Wikipedia article "Social marketing" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on research by Jahsonic and friends. See Art and Popular Culture's copyright notice.
