Mainstream
From The Art and Popular Culture Encyclopedia
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| - | [[Image:Hollywood.jpg|thumb|right|200px|[[Hollywood]] is iconic for [[modern mythology]]]] | + | [[Image:Hollywood.jpg|thumb|right|200px|[[Hollywood]] is iconic for [[mainstream]]]] |
| [[Image:Mona_Lisa.jpeg|thumb|right|200px|'''''Mona Lisa''''', or '''''La Gioconda.''''' '''''(La Joconde)''''', is a [[16th century art|16th century]] [[oil painting]] by [[Leonardo da Vinci]], and is one of the most [[famous painting]]s in the world. It has acquired an [[iconic]] status in [[popular culture]]. Today the ''Mona Lisa'' is frequently [[reproduced]], finding its way on to everything from carpets to mouse pads.]] | [[Image:Mona_Lisa.jpeg|thumb|right|200px|'''''Mona Lisa''''', or '''''La Gioconda.''''' '''''(La Joconde)''''', is a [[16th century art|16th century]] [[oil painting]] by [[Leonardo da Vinci]], and is one of the most [[famous painting]]s in the world. It has acquired an [[iconic]] status in [[popular culture]]. Today the ''Mona Lisa'' is frequently [[reproduced]], finding its way on to everything from carpets to mouse pads.]] | ||
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Revision as of 17:54, 16 November 2013
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- The mainstream comes to you, but you have to go to the underground. - Frank Zappa
- non-mainstream
Mainstream is, generally, the common current of thought of the majority. It is a term most often applied in the arts (i.e., music, literature, and performance). This includes:
- something that is normal;
- something that is familiar to the masses;
- something that is available to the general public.
As such, the mainstream includes all popular culture, typically disseminated by mass media. The opposite of the mainstream are subcultures, countercultures, cult followings, underground cultures and (in fiction) genre. Additionally, Mainstream is sometimes a codeword used for one's own actual ethnocentric or subculture point of view, especially when delivered in a culture war speech. It is sometimes used as a pejorative term.
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In film
In literature
- see bestseller, potboiler
In literature, particularly in literary criticism, "mainstream" is used to designate traditional realistic or mimetic fiction, as opposed to genre fictions such as science fiction, romance novels and mysteries, as well as to experimental fiction.
In music
- see hit
Musically, mainstream music denotes music that is familiar to the masses, as for example popular music, pop music, middle of the road music, rock and roll music and most modern rap music. Mainstream jazz is generally seen as an evolution of be-bop, which was originally regarded as radical.
In sociology
Mainstream pressure, through actions such as peer pressure, can force individuals to conform to the mores of the group (e.g., an obedience to the mandates of the peer group). Some have stated that they see mainstream as the antithesis of individuality.
See also
