Overchoice  

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-'''Choice architecture''' is the design of different ways in which choices can be presented to consumers, and the impact of that presentation on consumer [[decision-making]]. For example, the number of choices presented, the manner in which attributes are described, and the presence of a "default" can all influence consumer choice. As a result, advocates of [[Soft paternalism|libertarian paternalism]] and asymmetric paternalism have endorsed the deliberate design of choice architecture to [[Nudge theory|nudge]] consumers toward personally and socially desirable behaviors like saving for retirement, choosing healthier foods, or registering as an organ donor. These interventions are often justified by the fact that well-designed choice architectures can compensate for irrational [[List of cognitive biases|decision-making biases]] to improve [[Welfare economics|consumer welfare]].+'''Overchoice''' or '''choice overload''' is a cognitive process in which people have a difficult time making a decision when faced with many options. The term was first introduced by [[Alvin Toffler]] in his 1970 book, ''[[Future Shock]]''.
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==See also== ==See also==
- +* [[Analysis paralysis]]
-* [[Decision making]]+* [[Buyer's remorse]]
-* [[Framing (economics)]]+* [[Choice architecture]]
-* [[Framing effect (psychology)]]+* [[Information overload]]
-* [[List of cognitive biases]]+* ''[[The Paradox of Choice: Why More Is Less]]'', a 2004 book by Barry Schwartz
-* [[Mental accounting]]+* [[Tyranny of small decisions]]
-* [[Nudge theory]]+
-* [[Overchoice]]+
-* [[Propaganda]]+
-* [[Public choice theory]]+
-* [[Selling technique]]+
-* [[Social engineering (political science)]]+
- +
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Overchoice or choice overload is a cognitive process in which people have a difficult time making a decision when faced with many options. The term was first introduced by Alvin Toffler in his 1970 book, Future Shock.

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Unless indicated otherwise, the text in this article is either based on Wikipedia article "Overchoice" or another language Wikipedia page thereof used under the terms of the GNU Free Documentation License; or on research by Jahsonic and friends. See Art and Popular Culture's copyright notice.

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